Journalists are busy, and they’re only getting busier: According to our parent company, Cision’s 2024 State of the Media Report, one in two journalists is inundated with more than 50 media pitches per ...

Elevator pitch examples are commonplace in the entrepreneurial world, underlining the epitome of what it takes to win the heart of investors. Entrepreneurs know that the most important part of ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. How would you describe your business in just a few words? That’s where writing ...

When you have a business or product, you want journalists to write about it. With so many outlets employing journalists these days, in a way it is easier than ever. However, it's not just as simple as ...

Writing a pitch that will get a venture capitalist to agree to entrust you with thousands or even hundreds of thousands of dollars isn't easy. The reality is, no matter how polished your presentation, ...

The following excerpt is from Wendy Keller’s book Ultimate Guide to Platform Building. Buy it now from Amazon | Barnes & Noble | iTunes Sometimes, people who are just getting started in business ...

So you’ve decided it’s time to branch out from scholarship and write for the public. After mulling how your expertise relates to something in the news, you have a sense of what to write. You even have ...

When asked what you do for a living, a person doesn't expect a long response. If you ramble on about your company, you're going to lose the attention of your audience very quickly. It's important to ...

Securing funding has always been a painstaking process for entrepreneurs. Hours spent crafting a compelling business plan, showcasing products, and mapping out the trajectory can often feel like a ...