Did you even have a childhood if you did not press your face against a car window during a long road trip? Such an experience may soon be a thing of the past. Apple has filed a patent to add VR ...

"Where metaverse meets 'motorverse' " (March 28) notes impacts of in-vehicle entertainment. There's more to the story. For example, ad effectiveness will be disrupted. If you're wearing an immersive ...

The National Highway Traffic Safety Administration (NHTSA) has warned drivers against wearing virtual reality headsets while using their car, after videos of motorists driving while wearing Apple's ...

SAN FRANCISCO -- From the engineering prowess of the Golden Gate Bridge to its earthquake-resistant skyscrapers, San Francisco has always been ahead of the curve. But driving around the city can ...

People spend a lot of time as passengers, and with self-driving cars, it’s expected we might spend even more. A new German venture, Holoride, has partnered with Audi to produce a VR experience for car ...

Forget the stereo. Your next car could come with a virtual reality entertainment system. Holoride, a tech startup whose promise is “turning vehicles into moving theme parks,” recently announced at the ...

Dale Earnhardt Jr. on VR in iRacing says sim racers prefer monitors due to VR’s lack of long-distance visual clarity during ...