Nike, Superdry and Lacoste ads banned for exaggerating sustainability claims - The Advertising Standards Authority said ads ...

The UK advertising watchdog has banned ads from Superdry, Nike and Lacoste due to “misleading” assertions regarding their ...

Nike faces regulatory pressure after U.K. ruling on misleading sustainability claim. Stricter scrutiny on green marketing in ...

Brands have long been investing in sustainability-related content, but recently the spotlight has fallen on the carbon footprint of the ads themselves, and there is growing pressure for marketers to ...

"at-above-post addthis_tool" data-url=" Advertising Standards Authority (ASA) has banned ads from fashion retailers Superdry, ...

Green crumpled paper light bulb on green background, Corporate Social Responsibility (CSR), eco-friendly business and environmental concepts, copy space Running video ads can be carbon intensive – and ...

If a sustainability-focused ad product isn’t easy to adopt, measurable and good for performance, most advertisers just won’t use it. Until recently, that was the case at IPG. Although the agency ...

The ASA has asked the companies for evidence to back up the claims about the sustainability of their products.

The Virgin Atlantic ad centered around the first transatlantic flight powered by 100 percent sustainable aviation fuel. The U.K. watchdog said it was “misleading.” The U.K. Advertising Standards ...

The Acceptable Ads Committee (AAC), an independent non-profit, is calling for the advertising industry to raise awareness among consumers related to the impact of digital ads. It will require a broad, ...

Adverts for Nike, Superdry and Lacoste have been banned for making misleading claims about their green credentials. The UK's ...