From a project manager’s perspective, a strong plan is vital to maintain communication with stakeholders across all levels of an organization. While communication may seem to be a fairly light lift in ...
This template can be used to develop a Programme/Project or an institution’s communications strategy. Whether you communicate to external or internal audiences or both, this will help ensure that all ...
Any journalist working on assignment should put in place a solid communications plan. But for freelancers “going it alone,” it’s a potential life-saver. Most news organizations will have a ...
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A crisis never seems to occur at 11:30 a.m. on a Wednesday when your management team is already huddled for a regular meeting. Accidents, storms, outages and fires all seem to happen in the wee hours ...
You only have to look at global brewer Anheuser-Busch InBev, which saw sales drop by 26 percent in 2023 following consumer backlash to an influencer campaign, to understand the importance of a good ...
Do not overlook the importance of words in the effort to create brand awareness and build a brand reputation. How you express yourself is a critical part of your communication plan. I regularly drive ...
To support its strategic transformation, in 2021, UTSA adopted a new administrative structure to improve campus operations, communications and stakeholder engagement. The newly created Office of ...
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